MANILA August 22, 2022: Wallet Codes, digital store for gaming vouchers and digital gift cards, initiates a special giveaway in the Philippines featuring Mobile Legends: Bang Bang (MLBB), one of the most popular mobile games in the country. The campaign will run starting August 22-26, 2022, every day at 7pm on the Wallet Codes Philippines Facebook page.
Mobile Legends: Bang Bang is a mobile multiplayer game where players battle among each other in the designated arena. MLBB has gained attention from mobile games fans worldwide, and it has been growing bigger and more popular throughout the years, with a monthly average of 80 million players.
It was asserted that MLBB had an all-time revenue of USD 1 billion in 2021, with 44% of the revenue coming from outside of Asia, making it the top mobile game of its category, thus proving its international appeal. As of July 2022, MLBB has earned a total of USD 146 million in revenue, and in the Philippines alone, players have spent around USD 122 million on the game.
Wallet Codes’ latest promotional giveaway targets devoted and loyal Mobile Legends players all over the Philippines, providing them with opportunities to win free Diamonds and attractive skins.
“The Philippines hosts around 25 million active players; thus, it is to our advantage that a giveaway for this game could help promote Wallet Codes.” said Don Vicente, Marketing and Business Development Lead at Forest Interactive Philippines, who also supervises Wallet Codes’ operations in the country.
He also stated:
”Not only are giveaways for gamers capable of garnering their interest in Wallet Codes, but this opportunity could also allow space for us to directly engage with the gaming community, and consequently, educating them about Wallet Codes and how they can purchase a whole host of direct game top-ups using the platform.”
Aside from giveaways, other game-related efforts include Wallet Codes powering the Tiktok Gaming Ground PH Creator Cup for Pokémon UNITE earlier this year.
Wallet Codes is a one-stop portal for gamers to purchase affordable in-game currencies and digital gift cards from the world’s popular online entertainment and stores such as Mobile Legends Diamonds, PUBG Mobile UCs, Garena Shells, iTunes, Netflix, Nintendo, and more.
With more than 50 game titles and gift cards to choose from, Wallet Codes enables users a hassle-free purchase experience through multiple modes of payment available for faster and safer transactions. Wallet Codes also hosts a loyalty reward program where users will receive P Points for every successful transaction. Accumulated points can be redeemed to purchase any vouchers and gift cards on the platform.
Since its inception in 2017, Wallet Codes has expanded to seven operating countries across East and Southeast Asia regions including Cambodia, Indonesia, Malaysia, Myanmar, Philippines, Taiwan, and Thailand. Visit wallet-codes.com for more info.
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